Book By Johnson Alvonco

Customer Life Time Value

Customer Life Time Value

Manfaat Training :

  • Memahami konsep, teori dan prinsip Customer Lifetime Value (CLV)
  • Mengertia tujuan mengukur CLV
  • Mampu memahami dan memilih variable-variable dalam perhitungan CLV
  • Memiliki kemampuan menghitung dan menganalisis CLV
  • Mampu menggunakan CLV dalam kepentingan bisnis

Materi :

  1. Introduction
    • Konsep dan Prinsip Customer Lifetime Value (CLV) Secara Umum
    • Tujuan Customer Lifetime Value (CLV)
    • Goal & Benefit Implementation CLV
  2. Persyaratan Kompetensi Dasar Pendukung CLV
    • Memahami Konsep, Teori dan Prinsip Marketing, Sales & Service Management
    • Customer Relationship Management (CRM)
    • Metode Pemodelan Dasar Matematika dan Statisika
    • Basic Information Communication Technology (ICT)
  3. Konsep, Teori dan Prinsip Customer Lifetime Value (CLV)
    • Sejarah dan Latarbelakang CLV
    • Teori Dasar CLV
    • Konsep Customer Value
    • Konsep Customer Lifetime
    • Konsep & Prinsip Customer Lifetime Value
  4. Measuring Customer Lifetime Value (CLV)
    • Variable CLV
    • Penentuan dan Pemilihan Variable CLV
    • Perhitungan-Perhitungan Mendapatkan Customer
    • Metode Perhitungan CLV
    • Cara Mengukur Profitabilias Pelanggan
  5. Pemanfaatan Data Customer Lifetime Value (CLV)
    • Pemanfaatan CLV dalam Marketing Strategic & Analysis: Segmentation, Targeting & Positioning
    • Pemanfaatan CLV Marketing Planning
    • Pemanfaatan CLV Sales Management
    • Pemanfaatan CLV Customer Relationship Management (CRM) Dalam Mempertahankan Pelanggan (Customer Retention)
    • Pemanfaatan CLV Manajemen Membangun Loyalitas Pelanggan (Loyalty Customer

Target Peserta :

Staff – Supervisor atau pihak – pihak yang berkepentingan

Pembicara / Fasilitator :

  • Johnson Alvonco, Ph.D. 

Tanggal Pelaksanaan:

Tahun 2023 :

30-31 Januari 2023

06-07 Februari 2023

23-24 Maret 2023

12-13 April 2023

16-17 Mei 2023

14-15 Juni 2023

12-13 Juli 2023

07-08 Agustus 2023

07-08 September 2023

16-17 Oktober 2023

20-21 November 2023

19-20 Desember 2023

Tempat :
Alternatif Hotel: Ciputra Hotel, Ibis Group, Hotel Oria Jakarta, Hotel Holiday Inn Jakarta wahid hasyim, hotel lainnya yang akan kami konfirmasi Alternatif kemudian

Metode Training :

  • Online Training (Zoom Meeting)
  • Offline Training (Di Hotel / Johnson Training Center) 

Fee Training Online :

  • Online Training: Rp. 5.500.000,-/orang (2 hari 09.00-16.00)

Fee Training (Jakarta):

  • Offline TrainingRp. 5.950.000,-/orang (Minimal kirimkan 3 orang running di hotel 2 hari)
  • Offline TrainingRp. 5.950.000,-/orang (kirimkan 1 orang running di Johnson Training Center 1 hari)

Fee Training (Jakarta):

Rp. 5.950.000,-/ orang (Offline Training)

Private Training :

Rp. 8.000.000,-/ orang (PASTI RUNNING)

Fee Training (Luar Kota):

Rp. 12.000.000,-/ orang (PASTI RUNNING)

Rp. 8.500.000,-/ orang (kirim 1-5 peserta)

Rp. 8.000.000,-/ orang (kirim diatas 5 peserta)   

Inc : Seminar Kit, Certificate, Lunch, Snack, Souvenir

INFORMASI

Registrasi, hubungi :

Johnson Indonesia – Training Center

Nur/ Komariah/ Ria/ Nisa / Dinda

Telp. (021) 541 9152/ 541 7516, Hp: 0815 972 5020

E-mail:

[email protected]

[email protected]

Website:

http://www.infoseminarjohnson.com

https://www.johnson.co.id

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